Charme & relax


Charme & relax is the most important Italian brand of charming hotels, guaranteed for reliability, quality of services and tranquillity.

Whether on holiday or at the weekend, during a business trip or a simple overnight stay, the Welcome and Hospitality typical of Italian tradition and culture are the essential characteristics of our Group.

Whether by the sea, lake or mountains, in the hills, at the spa or in the city, Charme & relax are oases of peace, tranquillityand charm.

These are castles, ancient villas, abbeys, monasteries, chalets, ancient hotel residences, boutique hotels, top-quality agritourism businesses, elegant and peaceful city hotels: all examples of that heritage of history, culture and tradition untainted by the flattening of globalisation and increasingly sought after and appreciated by an elite public.



A fabulous location for your romantic getaway, a dream spa for your wellness weekend, a great Cheffor your next gourmet experience, a boutique hotel with private beachfor your beach holiday, an intimate chalet for your mountain holiday

Charme & relaxation, your way of being.

  • Romantic escape

    Romantic weekends, sweet and refined emotions, moments of authentic poetry, enchanted places, romantic dinners, relaxing beauty farms, from the experience of those who have made the Art of Hospitality a way of being.

    Romantic weekends
  • Wellness

    Let yourself be pampered by the gentle care of wellness professionals in the intimate atmosphere of elegant spas reserved for a few guests in exclusive boutique hotels.

    Wellness weekend
  • Gourmet

    Treat yourself to a gourmet experience, a journey through the aromas and flavours of traditional Italian cuisine reinterpreted in a gourmet key by great chefs.

    Gourmet weekends
  • Sea

    Rediscover the sound and scent of the sea in elegant boutique hotels where you can spend a relaxing holiday

    Weekend at the sea
  • Mountains

    The intimate atmosphere of exclusive mountain huts and elegant chalets for an unforgettable skiing week or regenerating summer holidays

    Weekends in the mountains
  • Lake

    The Italian lakes offer unspoilt natural scenery, enchanted villages and centuries-old food and wine traditions for totally relaxing stays.

    Weekends at the lake
  • Historic houses

    Experience staying in castles, relais, ancient abbeys and monasteries, now converted into boutique hotels for weekend getaways of a thousand and one nights.

    Weekends in historic houses
  • Nature

    Nature parks, unspoilt archipelagos, natural oases, locations for stays immersed in nature and the rediscovery of time and space.

    Weekend in the nature
  • City of Art

    Elegant boutique hotels where you can stay to visit Italy's most beautiful cities of art and marvel at the discovery of charming little historic villages

    Weekends in cities of art

Charme & relax

Italian regions

In Italy, each region has its own historical, cultural and social identity; Charme & relax offers small boutique hotels, ancient historical residences and charming bed & breakfasts, ideal reference points for visiting the different Italian regions.